Fine Art printing
The major advantage of owning a printer is that you have total control on quality and all other aspects of a production. This is particularly important for the photographer or artist who is producing a limited edition print run, by producing it in-house they can guarantee accuracy of colours and ensure that no-extra prints are created for a numbered limited edition. This last point is vital when selling prints to a gallery or collector.
Epson offer Digigraphie, which is a guarantee of excellence. To use the Digigraphie label and seal, the photographer must purchase a Digigraphie box costing £339 (+vat), sign the artist charter and comply with the following
Use of the term Digigraphie® concerns exclusively a print made using:
- An Epson Stylus Pro professional printer,
- With Epson UltraChrome™ series ink
- Use certified Digigraphie media
- Authentication: numbered and signed by the artist, bearing the stamp and accompanied by its certificate
There is also an ethical commitment that the photographer/artist must comply with. The concept of a limited edition is defined by three criteria determined freely by the artist:
- The number of prints reproduced
- The format of the reproduction of the work
- The support on which it is printed
The artist/photographer can use the Digigraphie seal of approval to add value to their work. This is now widely recognised by dealers and major art galleries such as the Royal Academy of Arts. To become an accredited member of Digigraphie you can find full details at www.digigraphie.com .
So how many prints should you produce in a limited edition?
This depends on where the print is being sold, if you have a popular image of a scenic view then the edition could be any number or just sold as a non limited edition. If your print is of an artistic nature then you might want to consider limiting the edition to a small number, but with a higher price tag. Generally an edition of 10 to 25 prints will have a greater perceived value. The temptation with a popular image may be to increase the number to 50, 100 or 250, but this generally undervalues the work.
The important bit is archival quality and print longevity, after all you do not want the museum or collector coming back to you with a heavily faded print. This is where pigment ink printers and their 100+ year life come into their own.