The Olympus µ (mju) 1000,
the tiny 10 million pixel camera

London, 23 August 2006 – They say that good things come in small packages, and this couldn’t be truer of the Olympus µ (mju) 1000. Photos taken using it are packed with 10.0 million pixels worth of detail, and yet the camera itself can be simply slipped into a pocket or handbag. The Olympus µ (mju) range is well known for cameras that push the very boundaries of technical achievement, without skimping on the style. The µ (mju) 1000 retains the hallmark weatherproof* metal body of its predecessors, bringing it bang up to date with a sophisticated silver finish, beneath which lies a 10.0 million pixel CCD and a 3x zoom lens, that together deliver bitingly-sharp results. The µ (mju) 1000 is ideally suited to low light photography, as it can boost its light sensitivity to an amazing 6400 ISO **. This brightens the picture without having to use flash, thereby retaining all of the atmosphere of the sunset or candle-lit dinner. The µ (mju) 1000 will arrive in UK stores in October, priced at around £330.00. For stockist information call 0800 0720070 or visit www.olympus.co.uk.

At 10.0 million pixels, the ergonomically-designed µ (mju) 1000 has more power than any of its predecessors, enough power to satisfy even the most demanding photographer. The classic elegance of its weatherproof* body is finished in high-quality stainless steel, giving an immediate and unmistakable feeling of durability and performance. Framing photos is easy with the large 6.4cm LCD screen, and a 3x zoom lens (equivalent to
35-105mm on a 35mm camera), the power of which can be increased to 5x (at 3.0 million pixel resolution) using the camera’s unique Fine Zoom feature.

Should light start to fail, photographers with the µ (mju) 1000 can continue shooting, as this camera uses BrightCapture Technology to cleverly increase the contrast of its LCD screen by up to 4x, making it easy to frame shots even when it gets quite dark. This same technology is also used to boost the sensitivity of the camera’s CCD in low light, and reduce the need to use a flash, making scenes appear more true-to-life, with naturally reproduced colour. For movie clips to be as atmospheric as the photos taken on the µ (mju) 1000, BrightCapture is even brought into play in the camera’s Movie mode.

There are times when we all like to keep things simple, so the µ (mju) 1000 offers 20 pre-defined scene modes for fuss-free photography in a wide variety of situations, such as Landscapes, Sports, even Candlelight. And should the photographer ever need reminding which settings to use, help is at hand in the shape of a built-in Guide Function that explains what camera functions do directly on the LCD screen – a bit like having the instruction book built in!

Of course even the most experienced photographer slips up some times, though luckily with the µ (mju) 1000 a number of quick-fixes are built in. Using the Perfect Fix Button, users can correct image blur and backlighting, as well as red-eye, on the camera after a shot has been taken, with more than one correction being performed at the same time if necessary.

The Olympus µ (mju) 1000 is a great choice for photographers who want exceptionally high quality photos from a camera compact enough to carry it with them at all times. With the µ (mju) 1000 they really can have the best of both worlds. This photographic marvel will hit stores from October 2006, with a price tag of around £330.00.

The Olympus µ (mju) 1000 – main features:

• Stainless steel, weatherproof* body
• 10.0 million pixels
• 3x optical zoom (equiv. to 35-105mm on a 35mm model) 1:2.8-4.7
• 6.4cm/2.5” LCD (with 230,000 pixels)
• BrightCapture Technology for better low-light photography – also available in movie mode with sound (640x480 pixels at 30fps)
• ISO64-1600 with full 10MP, ISO 6400 in 3MP mode
• Digital Image Stabilisation Edit for compensation of blurry images caused by hand-shake
• Perfect Fix button for correction of image blur, backlight and red eye
• 20 scene modes (incl. Sports, Beach&Snow, Candle)
• Multi-language menu with 10 languages plus possibility to download 15 more languages from the internet (on board: English, German, Spanish, Italian, French, Russian, Czech, Polish, Danish, Dutch)
• Supplied with Olympus Master Software and LI-12B lithium-ion battery and charger
  
  * Weatherproof equivalent to the IEC standard publication 529 IPX4
  ** In 3 million pixel mode